- Statesville NC
Tell your Congressperson you support the U.S. Army's involvement in motorsports: http://bit.ly/4yLnaI
What makes U.S. Army's motorsports initiatives successful?
The U.S. Army registers positive perception changes among fans, event attendees and those aware of the Army sponsorship. In a 2009 study among fans nationwide, 37% feel more positive about the Army due to its involvement in motorsports.
Last year alone, the U.S. Army's motorsports programs generated more than 46,000 qualified leads, more than 1,300 pledges of support from key business and community leaders, and more than 484 million media impressions (34 million of which offered specific Army recruiting messages).
Motorsports is one of the few areas where both prospects and influencers share a high degree of interest. For more than a decade, these sponsorships have allowed the Army access to schools, venues and influencers that the organization has been unable to penetrate on the same scale through any other effort.
The U.S. Army offers more scholarships than any other organization in America. The Army offers young Americans wonderful opportunities to pursue their education, to develop leadership skills, and to pursue training in more than 150 career fields.